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THE INNONAUT
Sharpen your ideas and
explore something new
with inspirations from the innovation universe


Kaizen meets Shinto: How to create more innovation with Japanese traditions
Tradition for innovation After many positve reactions to my blog post Ethics and Innovation: Big in Japan, I am happy to respond to some readers' requests for more inspiration from Japan. Thank you for your feedback! Today I am asking the following questions: Which traditional approaches are characteristic of Japanese culture? Can they be combined to provide new inputs for innovation management? Efficiency and innovation are undeniably two of the driving forces that have made

Dr. Babette Sonntag
Feb 10, 20255 min read
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Innovation is everywhere: The power of small, everyday improvements
Small improvements as game changers Innovation is often associated with major breakthroughs or revolutionary ideas. But true innovation is not only found in the big, world-changing inventions, but also in the small and unspectacular things. With this blog post, I would like to encourage you to feel creative and innovative and to recognize that even small things that you improve in everyday life are innovations. Sometimes people tell me: "Our company is too small for innovatio

Dr. Babette Sonntag
Aug 31, 20243 min read
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What is innovation? The importance of a clear definition
A clear understanding of innovation is important for success There are different definitions of the term "innovation". Do we want/need something completely new? Or do we build on what already exists? Do we focus on our products or on new services? These questions clearly show that there are worlds between the respective characteristics. If the term "innovation" is not clearly defined and communicated in a company, there is a lack of orientation as to which ideas should be pu

Dr. Babette Sonntag
Aug 17, 20236 min read
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