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THE INNONAUT
Sharpen your ideas and
explore something new
with inspirations from the innovation universe


A blog about innovation management and strategies? Why?
The Innonaut - enthusiasm for innovations* Why did I start writing a blog about the world of innovation management, strategies and...

Dr. Babette Sonntag
Aug 16, 20232 min read


Part 4: The expert trap in innovation and how to escape it: Shu Ha Ri and Shoshin
The world's most successful automobile manufacturer is sounding the alarm. Despite record sales, Toyota warns: "If nothing changes, we will not survive." How can it be that the very company that has perfected lean management and efficiency is now fighting for survival? The paradox behind this is highly relevant for leaders: it's not a lack of expertise that becomes a problem, but rather too much of it. This is precisely where what I call the expert trap in innovation begins.

Dr. Babette Sonntag
4 days ago8 min read


Part 3: Nemawashi and Gemba in Innovation Management - Why starting slowly leads to faster progress
How does one start slowly and arrive faster? What do Nemawashi and Gemba actually mean in innovation management? I've witnessed decision-making processes in Japanese teams where small talk took up most of the meeting, but the actual decision was then made rather unspectacularly in just a few minutes. This wasn't because the decision was unimportant, but because all participants had already agreed on what would be decided. This process is called Nemawashi. In Germany, on the o

Dr. Babette Sonntag
May 108 min read
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