Pitches help to communicate in a focussed and efficient way ...and because we tend to overlook this, we sometimes waste good opportunities. Dealing with unexpected situations Life is a pitch, well, maybe not in all of life, but in many situations. E.g. when I present a new idea at work, give a presentation on the project status in a department meeting, when I am asked what I am working on, when I want to make a suggestion to someone, .... I refer to situations in which I want