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THE INNONAUT
Sharpen your ideas and
explore something new
with inspirations from the innovation universe


Get out of the innovation dead end: More courage - less risk aversion and perfection
Do you know that feeling? A team is sitting together. The atmosphere is tense, the budget is gone, people are missing, and deadlines are looming. Everyone's talking about what can't be done. The list of limitations grows longer and longer. You're stuck in an innovation dead end. In the end, the frustration is greater than before, and you schedule a follow-up meeting because you haven't made any progress. I experience this so often, and of course, the same starting point exist

Dr. Babette Sonntag
Sep 1310 min read


What do ancient Chinese martial strategies have to do with innovation?
This blog post is not about impulses from the Japanese universe, but about a strategic treasure made in China. I was familiar with stratagems as ancient Chinese wisdom when I repeatedly encountered them while working on a German-Chinese M&A project. At first, it was just a feeling that certain behaviors or reactions of our Chinese partners seemed somehow familiar. But then I recognized clear parallels to the Chinese stratagems. From deception to relationship building—in my op

Dr. Babette Sonntag
Apr 8, 20257 min read


Ethics and Innovation: Big in Japan
Innovation made in Japan Ethics and innovation - there is a lot to learn about innovation management from Japan! Japanese culture and society have always fascinated me and exerted a strong attraction with their spirit of common good, respect and mutual goodwill. For over 30 years, I have been intensively involved with the country, people and economy of Japan, both privately and professionally. I use my passion and knowledge to take a deep dive into Japanese corporate culture

Dr. Babette Sonntag
Dec 18, 20246 min read


Innovation is everywhere: The power of small, everyday improvements
Small improvements as game changers Innovation is often associated with major breakthroughs or revolutionary ideas. But true innovation is not only found in the big, world-changing inventions, but also in the small and unspectacular things. With this blog post, I would like to encourage you to feel creative and innovative and to recognize that even small things that you improve in everyday life are innovations. Sometimes people tell me: "Our company is too small for innovatio

Dr. Babette Sonntag
Aug 31, 20243 min read


Three quick wins for creative work in times of stress and overload
Creating creative oases In today's fast-paced business world, it's easy to feel limited in your creative, innovative thinking due to stress and overload. Creativity is not a skill that you can simply switch on and off. Recommendations for stimulating creativity are often: take your time, think calmly and reflect... This is often impossible because we live in a complex environment of obligations, expectations and demands and have to interact with many other people. According t

Dr. Babette Sonntag
Jun 27, 20244 min read


What is innovation? The importance of a clear definition
A clear understanding of innovation is important for success There are different definitions of the term "innovation". Do we want/need something completely new? Or do we build on what already exists? Do we focus on our products or on new services? These questions clearly show that there are worlds between the respective characteristics. If the term "innovation" is not clearly defined and communicated in a company, there is a lack of orientation as to which ideas should be pu

Dr. Babette Sonntag
Aug 17, 20236 min read


A blog about innovation management and strategies? Why?
The Innonaut - enthusiasm for innovations* Why did I start writing a blog about the world of innovation management, strategies and projects? What do I want to achieve with it? I believe that we can only be successful as a society and as a business community if we all allow more creativity, engage more with crazy ideas and encourage everyone to get involved. Do you feel the same way? If so, then I want to write about new ideas on innovation management, different cultures and n

Dr. Babette Sonntag
Aug 16, 20232 min read
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