Dr. Babette SonntagApr 153 minInnovation ManagementThe biggest challenges in innovation management and how to overcome them - Part 2Innovation itself is a big challenge for most companies. If we look closely, we can discover a lot of other challenges in innovation...
Dr. Babette SonntagMar 183 minInnovation ManagementThe biggest challenges in innovation management and how to overcome them - Part 1Innovation itself is a major challenge for most companies. If we look closely, we can discover a lot of additional challenges at the...
Dr. Babette SonntagJan 75 minMethodsThe right maturity balance for successfull idea managementIt's a dream situation when the thought pops into our heads: "That's a brilliant idea! This can work!". This feels so good. And the first...
Dr. Babette SonntagOct 13, 20233 minInnovation ManagementInnovation: A booster for corporate culture and employee retentionWhy is it important for companies to run innovation activities? Of course, they need to be technologically competitive. To be successful...
Dr. Babette SonntagAug 30, 20234 minProject ManagementA world of its own? Innovation projects vs. classic projectsCan innovation projects be managed with classic project management? If so, all you have to do is copy the company's standard project...
Dr. Babette SonntagAug 17, 20235 minInnovation ManagementWhat is innovation? The importance of a clear definition There are different definitions of the term "innovation". Do we want/need something completely new? Or do we build on what already...
Dr. Babette SonntagAug 16, 20235 minInnovation ManagementNABC: Build a convincing pitch with only 4 elements - and optimize your communicationWhat actually is a pitch? What makes a convincing pitch? Pitching in every situation - what do I mean by that? What is a pitch? Based on...